Working AI-first. So how do you make that practical for your team? B2B marketing is in a state of...
5 Custom GPTs for your AI-first marketing team
read more
Tech & AI
Leadership & AI: why pace beats perfection
Legal, accounting, insurance, consulting: sectors that run on knowledge, data and advice....
AI should not gamble: the lesson for B2B SaaS
During my college days, I had a set strategy on exams. Some of the questions I knew for sure. The...
AI-first R&D: five habits for success
How to manage your R&D team to make AI truly impactful. Most AI projects in B2B SaaS fail. Not...
AI literacy: essential for your product team and indispensable for everyone
An AI training course for developers and product owners? Check. But what is your marketing...
Practical AI guide for tech leaders in B2B SaaS
AI is not an end. It is a means to create value. for your customers, your team and your product....
Still following, or already leading? AI approach for B2B SaaS leaders
On sector transformation, leadership and building an AI-first foundation. By Ruud van der Kruk,...
AI-first. What does that do to your organization?
On learning, trying and keeping direction towards an AI-first work environment "We're going to...
From AI hype to customer success
What to look out for when integrating AI into your existing solution By Ynze Sipkema, Chief AI...